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My Work

At Strive Social, I help my clients reach tangible and measurable business goals through social media. Whether you want to build a sense of community online or increase your following, no project is too big or too small. I hope these examples help you imagine the success we can achieve by working together.

Increased Instagram impressions by 392% in the first 30 days to support fundraising

Non-profit: Spirit North

Spirit North needed to reach more donors to fund their winter sport programs for Indigenous youth across Canada. I created and executed a strategy that introduced new content types, such as carousel posts and Reels. Impressions skyrocketed, increasing by 392% in just one month. More importantly, link clicks to their donation page increased by 160%.

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Photo: Janelle Dudzic Photography

Raised advertising reach by 81% over 1 year to boost online sales

Small business: Kay Pop Art Studio

Instead of vending at lots of Expos across Canada, Kay Pop Art Studio wanted to sell more of their art and clothing online. Over a year, I increased their advertising reach by 81% and built their social media following by creating more short video content. Sales from ads matched what they would have made by vending at their previous number of Expos, saving them valuable time and money.

Doubled the record number of attendees at the Edmonton Reptile Expo

Non-profit : Edmonton Reptile and Amphibian Society (ERAS)

ERAS wanted to increase ticket sales and attendance at their bi-annual Expo. I created a new system for communicating with vendors and ran a paid Meta advertising campaign that doubled their all-time record for attendance at the Expo.

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Photo: Explore Edmonton

Increased Instagram reach and short video content to drive foot traffic to the mall

Business: Edmonton City Centre Mall on behalf of Miraca Direct

Edmonton City Centre needed to bring foot traffic back to the mall after COVID-19. By creating and implementing a social media strategy centred around short video content, I increased Instagram reach by 300% over a year. Building their online presence helped to bring the mall back into conversation and increase foot traffic.

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